Ten Steps to Successful Breastfeeding
Ten Steps to Successful Breastfeeding


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Marathi Video - Ten Steps to Successful Breastfeeding
Ten Steps to Successful Breastfeeding:
A guideline meant to facilitate implementation of the Baby-Friendly Hospital Initiative.

Directed by Saptarshi Pratim, FullFrame Productions

Health care facilities play a vital role in the establishment of breastfeeding. The Ten Steps to Successful Breastfeeding provide a supportive pathway enabling women to achieve their breastfeeding intentions and guiding the training of healthcare workers in breastfeeding support.

The Ten Steps were presented to the world in the 1989 as the WHO/UNICEF Joint Statement on the Protection, Promotion and Support of Breastfeeding: The special role of the Maternity Services. The Innocenti Declaration in 1990 called upon the world to fully implement the Ten Steps in all maternities by 1995.

Twenty years later, more than 152 countries have Baby-friendly hospitals. They have implemented the Ten Steps, and, with the addition of relevant parts of the International Code of Marketing of Breast-milk Substitutes they have also helped to resist the promotion of commercial infant formula to health care practitioners and the public.

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Watch Ten Steps to Successful Breastfeeding in English Videos:

Every facility providing maternity services and care for newborn infants should:

  1. watch the videoHave a written breastfeeding policy that is routinely communicated to all health care staff.
  2. watch the videoTrain all health care staff in skills necessary to implement this policy.
  3. watch the videoInform all pregnant women about the benefits and management of breastfeeding.
  4. watch the videoHelp mothers initiate breastfeeding within a half-hour of birth.
  5. watch the videoShow mothers how to breastfeed and how to maintain lactation, even if they should be separated from their infants.
  6. watch the videoGive newborn infants no food or drink other than breast milk unless medically indicated.
  7. watch the videoPractice rooming-in - allow mothers and infants to remain together - 24 hours a day.
  8. watch the videoEncourage breastfeeding on demand.
  9. watch the videoGive no artificial teats or pacifiers (also called dummies or soothers) to breastfeeding infants.
  10. watch the videoFoster the establishment of breastfeeding support groups and refer mothers to them on discharge from the hospital or clinic.

   7 August, 2014
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